"Be yourself. Everyone else is already taken."
-- Oscar Wilde, writer and poet
For people who have always dreamed of setting their own rules and starting a business of their own, confidence -- or lack of confidence -- can be a serious issue.
For Howes, this quote reminds him to focus on his strengths and not dwell on any other factors that could slow him down. It means you should "own who you are," he says in this video.
"It's about embracing the qualities we like as opposed to putting down the things we don't like about ourselves," he says.
This post originally appeared at Entrepreneur. Copyright 2014.