Small Business Spotlight: FinFit

Who: David Kilby, president

What: A benefits provider focusing on employee financial wellness

When: 2010

Where: Virginia Beach, VA

How: FinFit bills itself as a financial wellness benefits provider. The company helps businesses provide short-term loans to staffers. Employees pay back the loans over a period of time through automatic payroll deductions.

President David Kilby says the loans vary in size from $500 to $5,000. The percent interest charged depends on the state where the business is located.

Biggest challenge: “The biggest challenge we have faced is creating awareness around the value of an effective financial wellness program sponsored by employers,” says Kilby.

Best business advice: “Live for today, plan for tomorrow, and always know, you may be wrong,” says Kilby.

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