You must have a unique quality or expertise to separate your business from the competition.
American Express President Ed Gilligan on the popularity of Small Business Saturday, a shopping holiday designed to get consumers into Main Street stores.
For Robert Talbott, a luxury fashion brand founded in 1950 and based in Monterrey, Calif., the holiday season brings along with cheer the chance to expand their reach outside of the West Coast.
It's Taylor Swift's world, and we're just living in it. Not only is she taking over the pop charts with her new album "1989," she's taking the Internet by storm, too.
When you're running a seasonal business, it's often difficult to stretch the profits you made during the height of your sales throughout the rest of the year.
Halloween is fast approaching, and this year the holiday is more popular than ever. Research from the International Council of Shopping Centers (ICSC) forecasts that total Halloween spending this...
Small Business Saturday has become part of the Thanksgiving holiday shopping weekend, as a way to help local shops compete against the big-name Black Friday and Cyber Monday giants.
In the social media age, companies have the opportunity to tap into the networks of influential individuals and turn those people into powerful brand advocates.
Your company name will get used more and last longer than any other investment you make in your business. It’s important that you get it right the first time.
Sometimes, mobile ads don't appear correctly. Other times, they don't appear at all. Small businesses can't afford to deal with these nuances. Google aims to change that.